References
Starting point
Sagem Défense Sécurité is part of an international high-tech group and is, among other things, global market leader in the area of biometric identification systems based on digital fingerprinting.
The main focus of our work with Sagem Défense Sécurité involves positioning the company as a leading manufacturer of biometric systems in the German market, as well as facilitating intensive dialogue with representatives from the worlds of politics and business.
Actions included
- Initiating personal contact with decision-makers and opinion multipliers from the worlds of politics and business
- Ensuring media coverage of the company's attendance at the CEBIT trade show
- Placing technical articles in the relevant media
Results
- New and improved relationships have forged with political representatives, institutions and potential partners.
- The company receives extensive coverage in the relevant media.
- Positioning of Sagem Défense Sécurité employees as experts in biometrics
 |  |  |