This is the seventh time that the wbpr team in Munich is preparing an extensive, media-friendly set of data for Proudfoot. This is bound to stimulate public debate about wasted working hours, management and obstacles to productivity in the entire German-speaking region.

 

wbpr's corporate communications expertise in demand once again

With this type of ongoing corporate communication, one of wbpr's particular strengths, wbpr Munich has ensured that a large number of leading German media and multipliers have been actively requesting the results of this year's productivity study from Proudfoot and wbpr since September. Widespread PR coverage of this wbpr corporate communications project is scheduled to start at the beginning of November.

 

Since the 2008 productivity study is much more extensive than in previous years, wbpr's PR activities will focus not only on key German business media, but also on industry-specific media. With the support of industry experts at Proudfoot Consulting, wbpr will offer the media detailed insights into the productivity of the somewhat storm-tossed financial sector.